General Social Media Information
Why Social Media is Dead
Having had several recent engaging conversations with smart people who I respect, I’ve picked up a hint of exhaustion around usage of the word “social”.
5 Food Brands Building Social Buzz on a Budget
You don’t need a big budget to hire someone with existing social media clout.
Why You Should Consider Desktop Social Media Dashboards
Blog post that highlights some of the usefulness that social media dashboards provide.
Social Media Influence
How to measure your social media influence.
How HSUS Uses Social Media to Derail Ranchers
A recent report by Truffle Media News showcases a presentation made by Carie Lewis, HSUS director of emerging media. Whether you’re a supporter of HSUS or not, Lewis offers a great view into how HSUS is strategic in its use of social media.
Social 2012 is Web 2000
Here’s what it was like in 2000: the Web frenzy was underway, and the predictions for it were completely out of hand. In many ways, they were overblown. And yet the long-term impact of the Web was far more pervasive than any of us had expected, along surprising dimensions.
Ag Social Media “Ain’t Nothing New”
Ag producers are taking to social media like digital pigs in cyber clover, and during the past two years, the number of farmers using cell phones, blogs, and Twitter accounts has risen exponentially.
Expand the Customer Experience with Social Media
Social media allows you to extend the customer experience beyond just marketing to people before they purchase. By connecting with people BEFORE they are your customers, you can learn more about them and their buying habits.
Social Media ROI – Content and Listening
I want to warn you the content in this post will really help you a lot with your social media marketing efforts.
StumbleUpon Sends More Traffic to US Websites than Facebook
Web discovery engine StumbleUpon is now the biggest traffic driver among social media websites in the US, according to global web analytics service StatCounter.
Leadership on Social Media Sites
What does it mean to have leadership on social media sites? While it might seem a bit abnormal to talk about leadership as it relates to facebook, twitter, linkedin and other social media sites, the reality is that if you pay attention you will notice certain people who emerge as leaders and demonstrate leadership qualities.
Agriculture and Social Networks?
Whether we like it or not, online networks are here to stay-watch a Gen X or Yer and you’ll quickly see why.
Social Media Strategy is a Must for Science Advocates
The widespread adoption of social media tools to communicate and share information has significantly changed the science-based research landscape.
100 Ways to Measure Social Media
If there’s anyone out there left who says you can’t measure social media, here are a hundred answers.
Twitter Crushing Facebook’s Click-Through Rate: Report
What is the most effective way for marketers to spread their message online? Facebook? Twitter? Company blogs? Email?
Tweeting from the Tractor – 7 Secrets to Successful Social Media Farming
Farming may very well be the second-oldest profession. This will not come as a surprise, but I’ve never farmed personally. And while farming has been around so long it’s literally bibical, social media shares several core elements.
Social Media Use Increases 82% Worldwide: Nielsen Report Confirms Growing Power of Bloggerwave’s Business Strategy
Bloggerwave Inc., a global leader in commercial blogging, today declared that The Nielsen Company’s recently released report of an 82% increase in social media use has huge implications for Bloggerwave, its shareholders and clients, and Internet users worldwide.
Social Technographics: Conversationalists get onto the ladder
Two and a half years ago Social Technographics was introduced as a way to analyze your market’s social technology behavior.
Farmers Share Social Media Success
Take a look at any of these quick videos on the Cause Matters Corp. Facebook Fan page – I can’t say it any better than these farmers and agribusiness folks do.
Why Engage in Facebook, YouTube, Twitter?
Leadership in agricultural advocacy through Facebook, Twitter, YouTube, Linkedin and other tools is becoming increasingly critical! Watch professional agricultural speaker give you some quick video cliffnotes on how agriculture can benefit.
The Business of Social Media: B2B and B2C Engagement by the Numbers
It is how we engage at each step of this cycle that determines our place and stature within the inevitable path of attention, analysis, and action. Once we learn how and where to engage, we can then focus our efforts on earning affinity and advocacy.
Are You Building Brand Instead of Reputation?
Are you building a brand that’s based on reputation and that will stand the test of time? Or are you just making your company Twitter famous? Do you know?
Marketing in social media not off-putting to users
More research has added weight to the assertion that social network users are receptive to brand marketing messages in their various social environments and are happy to recommend products or services themselves.
