Cause Matters Blog

Posts Tagged ‘GMO’

Looking beyond my full plate

Monday, November 28th, 2011

~guest post by MRS

As I was sitting down to eat Thanksgiving dinner with my family last week, I started thinking. Not about the amazing food I was about to eat (although the food was amazing), but about the 1 in 6 people in our country who regularly don’t get enough to eat.

It’s easy to stand on our soapboxes and talk about the ineffectiveness of entitlement programs, i.e. food stamps or how people just need to get a job to feed their family. It’s also easy to get caught up in the arguments about food and farming. We should all eat only local, organic foods or conventionally grown food is fine or that all GMO foods need to be labeled as such. And while I understand that these are things that people are passionate about, sometimes I wonder if we’re focusing on these “secondary” issues a little too much.

Because, seriously, there are people in our own communities who are going hungry! Isn’t it more important that people are fed than whether or not they’re eating GMO or non-GMO food? I imagine that if you went up to a parent who was struggling to feed his children and offered that parent food, regardless of what kind it was, that the parent would be grateful just to be able to feed his children. I know I would. It breaks my heart to think about even the possibility of not being able to feed my children, and yet for some parents that is a daily reality.

It took a little bit of the joy out of my Thanksgiving dinner to think that while my family had more than enough to eat, my neighbors might have nothing. And as I thought about the arguing and in fighting that seems to permeate the food & farming industries, it all seemed just a little silly to me.

Americans hungry at Thanksgiving

Who is hungry in your community?

Why can’t we focus on making sure that there is enough, affordable food for everyone before we get caught up in the organic vs. conventional, GMO vs. non-GMO, etc. debates.

I realize that it’s a tall order to make sure everyone has enough to eat. I also know that it’s overwhelming to think about feeding all 7 billion people in the world, and that for a lot of people, myself included, it’s easy to look at that number and be so overwhelmed that I do nothing. It’s also easy to get so caught up in my own life that I forget to think about what other people might be going through. So I thought to myself, “What can I do, in my community, to help, even in a small way?” And I realized there’s a lot I can do. I can volunteer at and donate to my local food pantry. I can give money, even if it’s just a small amount, to my church’s “Care & Share” fund. Most importantly, I can stop making excuses for why I can’t do anything and instead, make it a priority.

What can you do to help feed the hungry in your community?


Thinking about food

Friday, September 23rd, 2011

Yesterday I witnessed a real-time conversation about food and farming, intersected by virtual participation and live video feed. It was a fascinating experience to be in the audience at UC-Davis, help stimulate the social media conversation and see the behind-the-scenes effort that went into these Food Dialogues that the U.S. Farmers & Ranchers Alliance also hosted in New York City, D.C. and Fair Oaks, Indiana.

Chefs, farmers, mainstream media, food scientists, academia, ranchers and even those with viewpoints different than traditional agriculture were on the panels. An array of topics included sustainability, food safety, local foods, biotechnology, hormones, antibiotics, manure, soil, environmental practices, ethics, animal welfare, social responsibility, national security and food labels. Questions flew from all over the country, drawn from the audience – as well as Twitter, Facebook and the Food Dialogues website. After a few early techno glitches, it was a wonderful example of the many ways we can have a conversation integrating real time and social media.

 

Farmer Consumer research The most interesting part of the day was watching 4,000+ tweets and probing a bit further in the online conversations. The long-term value to this day is digging deeper to identify where farmers and non-farmers can connect.  The reality is we share common values, but there’s a lot of misinformation driving us apart. Common values must prevail or we all lose. 72% of consumers know nothing or very little about farming. That screams opportunity for the majority of folks reading this!

As I reflect on the conversation, this is what my crystal ball says:

* Farmers and the general public both value sustainability. And most agree that it has environmental, social and economical components. So why do we have to fight about what a sustainable operation is?  According to the new USFRA research, 99% of farmers say they care about environmental practices while nearly 3/4 of consumers are concerned about the use of pesticides and insecticides used in farming. There’s a connection!

* Scripted folks come off as less than genuine. Farmers  sharing their story, even if it’s one of large family operation, are considered authentic. And transparency about what you really do on your farm or ranch trumps any argument. Yet that transparency is incredibly hard to define.

* Passion connects on an emotional level.  Passionate ag and food people attract others like bees to honey. Sure, some can be passionate naysayers, but it’s a small percentage. Why not find common points in your passion to get excited about farming and food together?  Hint: this means you have to rein your passion in enough to listen to each other.

* There is confusion in both the farm and consumer ranks about the effect of government regulations on farming. Consumers are seeking more information on this, so your personal stories about regulations will help build understanding.

* Animal welfare matters. It is important to people buying food – and farmers must talk about how today’s practices are actually better for the animals.

* Feeding a growing population appears to be important to everyone around the food plate, but it’s more top-of-mind to farmers and ranchers. There’s a significant chance to connect through this social good conversation.

Who was missing in these Food Dialogues? A more diverse subset of farmers – small, medium sized and organics to add to the larger producer mix. Given health professional influence over people’s food choices and beliefs, it makes sense to include more dietitians and doctors. I’m sure there will be additional opportunities to plug them into the conversation in the future.

More than 2/3 of those purchasing food are thinking about how it’s produced on a regular basis. Consumers are looking for information about farming. All of us in agriculture have to determine if we’re willing to give it to them – even during planting season, winter, harvest or summer heat stress. Are you willing to step into the conversation? If you don’t, there are plenty of people who will be glad to continue the food confusion.


Value in Twitter & Tweeting

Thursday, May 7th, 2009

To tweet or not to tweet – therein lies the question. Twitter is the rage of the season and a headliner in most media outlets. Since Oprah began tweeting last month, Twitter moved to mainstream from early adopters.  Before you wave it off as youth fad, the numbers below tell you that people 35 and older are driving the success of Twitter as a business tool. According to ComScore, college age and teenagers are 12% less likely to tweet than middle agers. Read More »


The Growing Problem: Hunger

Tuesday, January 27th, 2009
    Nearly 700,000 children went hungry in the U.S. last year.  One in eight people in this nation struggled to feed themselves adequately.  Both of those startling facts, cited in an NBC report, came before the bottom fell out of the economy.  USDA indicates 12.2% of our population “didn’t have the money or assistance to get enough food to maintain active,  healthy lives.” Read More »